Simple ways to solve customer issues

·         Customers hate having to return when their issue isn’t resolved. So, focus should be on instant solution to current issue.
·        Complaints of customers should be utilized for service improvement. Feedback from disgruntled customers should be utilized to determine the biggest pain points. Reach out to unsatisfied customers and find out what can be done differently.
·         Don't reward speed over quality. Measures such as "average call time" encourage reps to get off the phone quickly rather than fully addressing customer concerns.

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